Market Problem
The Invisible Threat: Food Fraud Undermines Trust and Profits
The global food industry faces significant challenges due to macroeconomic instability, environmental issues, and the growing influence of supermarkets. These factors drive consumer demand while straining supply chains, often leading to increased food prices and inflation. Unfortunately, this environment can foster fraudulent activities, affecting about 10% of the industry and costing up to $40 billion annually. Beyond financial losses, food fraud poses direct risks to consumer health and undermines trust in the sector.
Why Traditional Testing Can't Stop the Food Fraud Epidemic
Traditional lab testing methods are inadequate for tackling modern food fraud, as they are reactive and focused only on known contaminants, missing new adulterants and unexpected substitutions. These tests provide a limited snapshot of a single batch, lacking continuous visibility into the supply chain, which allows fraud to go undetected. The slow and destructive testing process often takes days or weeks, by which time fraudulent products may already be sold. Additionally, comprehensive testing is too costly for many producers, and traditional methods struggle to verify complex claims like “organic” or “wild-caught.” This enables sophisticated fraudsters to stay ahead, while isolated test results fail to create a real-time view of product integrity, leaving critical gaps that put consumers at risk.
Common Fraud Tactics
Substitution
Inexpensive fish is often misrepresented as premium varieties, such as salmon, while bulk oils may be diluted with lower-quality alternatives.
Mislabeling
Misrepresenting the origin, organic status, production methods (e.g., grass-fed versus grain-fed), and species of products is common.
Adulteration
Adding fillers, such as syrup in honey, and concealing spoilage are prevalent practices in food fraud.
Our Solution
What we do & how we started
Global food supply chains face rampant fraud—mislabeled origins, fake organic claims, and ingredient substitutions—costing the industry $40B annually and eroding consumer trust. Traditional methods fail to verify claims like “wild-caught” or “grass-fed” accurately.
isoFoodtrace uses a proprietary scientific method (molecular-level verification) to directly test end products. By comparing samples against our global database of authenticated references, we deliver fast, cost-efficient, and reliable verification of origin, authenticity, and production claims—putting trust back on the label.
Our technology cross-references products against the world’s largest authenticated ingredient database, providing >99% accurate authentication of origin, production methods (organic/wild-caught/grass-fed), and purity within 24 hours—5x faster than industry standards at 70% lower cost than DNA testing. With 98% fraud detection rates and allergen safety assurance, we prevent mislabeling while creating digital audit trails. Scalable to 100,000+ monthly tests with zero specialized lab requirements, isoFoodtrace protects brands and consumers with forensic-level truth in every label.
Our Technology
How it works?
Atoms consist of protons (defining the element) and neutrons in their nucleus. The total protons + neutrons equals atomic mass. Different neutron counts create isotopes of the same element (e.g., Carbon-12 vs. “heavy” Carbon-13).
Stable isotopes—unlike radioactive ones—don’t decay, making them reliable for food verification. Using Stable Isotope Ratio Mass Spectrometry (SIRMS), samples are chemically processed, ionized, and passed through a magnetic field to measure isotope abundances. Detected isotope signatures are then cross-referenced against authenticated databases to verify claims like origin or production methods.
The Application
So far what we have achieved?
Since the establishment of Isofoodtrace, we have commenced projects upon ingredients ranging from beef, cotton, coffee beans and honey. Our lab results demonstrate a more efficient and cost-effective pathways in terms of chemical identification and food verification. With our continuous devotion, we believe we could shed positive influence to the society.
Our Collabrator
